Friday 4 October 2013

Twitter By The Numbers
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By now you know that Twitter has revealed what’s under the hood for its public offering. But while you can dig through the S-1 filing on you own, we thought we’d help out by highlighting some of the most interesting figures. So here are the numbers you need to know about Twitter’s IPO:
140: the total number of characters allowed in a Tweet
44,157.061: shares of common stock that will be issued upon the “exercise of options to purchase shares” as of June 30, 2013
$1,000,000,000: the amount that Twitter is looking to raise in its IPO
$28,278,000: revenue generated in 2010
$106,313,000: revenue generated in 2011
$316,933,000: revenue generated in 2012
$253,635,000: revenue generated in the first half of 2013
$69.3 million: Twitter’s net loss in the first half of 2013
$418,600,000: accumulated deficit Twitter has incurred as of June 30, 2013
$53 million: Twitter’s international revenue in 2012
$62.8 million: Twitter’s international revenue in the six months ending June 30, 2013
25 percent: percentage of total revenue coming from international efforts in the six months ending June 30, 2013
65 percent: the percentage of advertising revenue generated from mobile devices in Q2 FY2013
75 percent: the percentage of monthly active users who accessed Twitter from a mobile device
218,300,000: the number of monthly active users on Twitter, as of Q2 2013
100,000,000: the number of daily active users on Twitter
5 percent: the percentage of monthly active users judged to be falese or spam accounts
30,000,000,000: the number of online impressions of Tweets off of Twitter properties
25 million: the number of times President Obama’s victory tweet was viewed on Twitter’s platform and distributed offline in print and broadcast media
6 million: the number of websites that have integrated with Twitter
3 million: the number of applications that have been registered by developers
1 million: the number of third-party websites that have displayed Tweets
6: the number of issued patents Twitter has received as of June 30, 2013
80: the number of filed patent applications made in the United States and abroad
2,000: the number of employees that work at Twitter
$11,505,740: CEO Dick Costolo’s compensation in 2012
12 percent or 58,909,847 shares: the stake co-founder Evan Williams has in the company

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